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How to Capture Leads on Your Website If you’re in real estate, you already know that you need a great website. This should be your own and not one that comes with the brokerage so your work goes along with you, SEO and all. Once......

Avoid These 5 Mistakes New Agents Make New real estate agents are excited to start their new career. Unfortunately many fail in their first year because they make critical mistakes which derail their opportunity. Many of these mistakes are easy to avoid and with proper......

Like all entrepreneurs, real estate agents want to ensure they maximize their income and minimize their tax burden. Fortunately there is a multitude of legitimate ways to reduce their taxable income. * 10 Great Tax Deductions for Real Estate Agents 1. Vehicle Deductions – Lease......

In many parts of the country, the long cold winter months can be a slow time for real estate markets. It seems that clients actually hibernate – waiting for the spring season. The good news for agents is this is a great time to set......

Once the holidays are over and the New Year looms, thoughts always turn to fresh beginnings, resolutions and goals. It’s time to put the old year behind us and set our sights on doing things better and more efficiently.For real estate agents, it’s time to......

Setting a Business Plan for the New Year You already know that having a strong business plan is critical for success. Perhaps your real estate business has grown this year and now it’s time to take it to the next level or you are just......

Lead Generation Ideas that Don’t Cost a Dime There are many ways to pay for marketing, but did you know there are effective lead generation techniques that don’t cost any money at all? If have time to invest, but little or no money, try these......

Hosting Open Houses in Winter Real estate doesn’t stop just because it’s cold outside. Your clients expect the same attention to detail regardless of whether there’s snow on the ground and this includes regular open houses. Not only does the open house showcase the home......

Holiday Gift Ideas for Clients One of the best ways to touch base with past and current clients is to drop by with a holiday gift. Giving a meaningful, welcome gift can be tricky. You want to stand out from the crowd but also give......

Why Having a CRM is so Important   Real estate agents who have the best results share some of the same traits; one of the main similarities is that they are incredibly organized. They have a system which allows them to manage existing business and......

The Importance of Consistency in Marketing for Realtors Real estate agents spend a great deal of time, energy and money trying to attract new clients. Marketing programs can include yard signs, flyers, websites and social media accounts among others. The reality is that the most......

Relocation Companies – Are They Worth It For Agents?   Anyone who has been in the real estate business for any length of time knows about relocation companies. Relocation companies work with businesses to help their employees move from one location to the other. The......

Comparison between Residential and Commercial Agents   There is a common misconception that every real estate agent can help with all transactions. The truth is that those who find their niche are more successful than those who don’t. More concentrated marketing and focused education in......